TL;DR: Many boutique hotels face the challenge of empty rooms between Monday and Thursday. The solution isn’t more discounts (well, maybe on occasion); instead, it’s smarter and better marketing. By building location-specific landing pages tailored to weekday travelers and backed by local SEO, you can attract high-value guests and increase profitable direct bookings. — How to Fill Weekday Rooms with Local SEO: A Strategic Guide for Boutique Hotels The Weekday Occupancy Problem: Why Your Hotel is Quiet from Monday to Thursday If you’re like most boutique hotel operators, your weekends are booked solid while your weekdays lag far behind. This imbalance isn’t just frustrating; it’s a major revenue opportunity slipping through the cracks. Rather than resorting to broad discounts or generic packages, it’s time to take a more strategic approach: create high-converting, location-specific landing pages that speak directly to the types of guests who travel midweek. This method doesn’t just